If you sell a product or service and you generate leads using email, you need advanced email marketing software to help you succeed. And if you’re like most people, you are losing HOURS each week of your precious time doing things manually…when tools like Woodpecker will automate your emails for good. Here’s how it works.
Disclosure: We are an affiliate of Woodpecker and may receive a commission if you purchase their service. This link gives you a free 30-day trial.
- If you generate leads through email prospecting, this is for you
- Consider how much time you on creating, sending, tracking and follow-ups
- Woodpecker automates 90% of this painful journey
- Imagine a set-it-and-forget-it email prospecting software
- I recommend Woodpecker since I use it every day myself
Do You Sell Products or Services Using Email?
Email prospecting software has changed the game for salespeople and entrepreneurs around the world. Gone are the days of sending manual, one-by-one emails to your prospects and here are the days of automated email prospecting.
As I have sold millions of dollars of technology services and software and worked for a B2B technology sales organization myself, I know how difficult it is to spend your precious working hours sending, editing, following up, and tracking your prospecting emails…so that’s why I am reviewing Woodpecker for you here.
We use and endorse a product called Woodpecker, an email prospecting tool that completely automates the painful process of building a list, sending emails to prospects, monitoring for opens rates, and much more.
Woodpecker in 1 Paragraph
According to G2 Crowd, Woodpecker offers intelligent follow-up automation for B2B companies. Woodpecker.co helps B2B companies grow and become independent by getting new ideal clients and business partners. Business development teams would spend a lot of time on sending email reminders and social media messages to prospects on a daily basis. Woodpecker takes over the daunting, repetitive part of the follow-up process and allows biz dev reps to invest their time in building human-to-human business relations.
The Problems Woodpecker Solves
The obvious benefits of any email automation software are that they save you time, leverage your time, save you money and help you generate more email leads so you can make more money.
The problems you are probably facing that Woodpecker may help you solve include:
- You send lots of prospecting emails but never follow up more than once or twice
- You have poor email open rates and reply rates
- You are not generating many leads using email
- You are purchasing big email lists but you are not generating leads from them
Woodpecker Value Points
Woodpecker is a cold emailing and lead generation software which enables you to personalize and automate email campaigns so that you don’t have to worry about manually emailing each person and sending follow-ups. It can be used with any email system. You can also easily integrate Woodpecker with other tools you already use through Zapier, PieSync or other API based integrations.
- Woodpecker reduces typos and other errors since you use templates
- Woodpecker reduces the risk that you will forget to follow up on emails
- Woodpecker increases email open and reply rates by following up multiple times with prospects
- Woodpecker maximizes your email marketing budget since you get more responses
- Woodpecker lets you focus on other things
Woodpecker Walk Through
This is a product tour of our app, Woodpecker.co. Stefan shows you how to use cold email automation and set up your first cold email campaign in Woodpecker.
Step #0: Register For Your Free Account
Thanks to our relationship with Woodpecker, you can click this link to sign up for a free 30-day trial (if you go to their website by yourself, you will only get 14 days free, so use our link if you want 30 days free).
Step #1: Integrate Your Email into Woodpecker
Once you create your free Woodpecker account you will then be prompted to integrate your email into the system using Gmail, Office 365, or manual IMAP integration. This simple process takes just a few seconds and from what we can tell, does not disrupt your email or pose a security risk.
Step #2: Write Your Email Prospecting Templates
Next, you will want to create the copy of your prospecting emails, from the first email, second email, third, and so on. You can write as many emails in the sequence as you want, but we recommend sticking to around 5 or so emails in your sequence before trying another outreach method.
Step #3: Set Email Delivery Times
Step #4: Import Contacts
The next step is to import your contacts into woodpecker using copy + paste, import using CSV, or import using Zapier and another CRM, Google sheet or other list.
Step #5: Hit Send and Let The Emails Fly
Step #6 Modify & Personalize Your Emails
Step #7 Send Your Emails & Automate Follow-Ups
Step #8: Reply in the Same Email Chain
Step #9: Detect All Replies
Step #10: Review Open Rates & Reply Rates
Step #11: Export to your CRM
We hope you enjoyed this Woodpecker walkthrough. As a summary, Woodpecker helps you:
- Send automated emails
- Reduce follow up time with your outbound email prospecting
- Generate more outbound and inbound sales leads
- Make more money!